Digital marketing services for small business
    Not sure how to market your business? First hour of consulting services are free!
    Paid & Natural Search - Email Marketing - Social Media
    Learn Best Practices - Content Strategy - Paid Ad Management
We provide best in class digital marketing services for small business. Our services are broken down into three categories: Consulting, Digital marketing and Web solutions. 
Here at The Way Digital Marketing we are committed to helping small businesses with marketing strategy that fits the needs of the business without breaking the bank. Paying large monthly retainer fees for hours you will never use or signing up for services you don't need does not make sense for any business. We have a straight forward model for developing custom marketing solutions.
  1. Step 1: Evaluate business goals & needs
    Marketing strategy customized to fit your business needs.
  2. Step 2: Review marketing strategy
    Detailed strategy brief with marketing plan and budget recommendations.
  3. Step 3: Launch digital marketing strategy
    Your digital marketer will oversee the development and launch of all marketing strategies. *Includes monthly reporting
Social media is a highly effective way to engage prospects and long time customers, however if done incorrectly social media can cause a lot of damage to a businesses reputation. Using the right type of content along with knowing the correct frequency for social post will go a long way to promote your business. For some industries using social media paid advertising can be more effective than paid search and other digital channels. Find out how you can use social media to drive more awareness and improve customer engagement. 
  1. Search Engine Marketing (SEM)
    The search engines (e.g., are a highly effective channel to increase visibility for your business. Paying for ad placement using a list of key terms with strong budget controls is a very cost effective way to drive website traffic and leads.
  2. Search Engine Optimization (SEO)
    It's important to have an effective content strategy for your website in order to gain better placement on the search engines. Developing a strong SEO strategy takes time, knowledge and dedication.
  3. Email Marketing
    Email marketing, also knows as relationships marketing is the linchpin of any effective digital marketing strategy. Building effective email strategy requires knowledge of tactics that are proven to develop and nurture relationships with your customer that are mutually beneficial.
Paid media is a must for any business using websites to increase leads and sales. The most effective digital marketing programs for small business are search engine and email marketing channels.  Most businesses don't have the time and resources to run effective digital marketing programs. At The Way Digital Marketing we focus on developing marketing services around your business goals so you can focus on doing what you do best.
  1. Learn Best Practices
    We love sharing our proven best practices so you can begin to run your own social media content strategies. Don't have time or prefer to have an expert handle it for you? No problem, we'd love to help.
  2. Content Strategy
    Developing a content strategy does not have to be complicated or expensive. Our digital marketing team can walk you through simple and proven techniques to drive more engagement from your followers and turn customers into advocates.
  3. Paid Advertising Management
    Learn how to leverage the targeting capabilities of the social media channels to market your business to the right audience saving you time and money.
Check out our great service packages and take your business to the next level online! Do you need a website for your business? We can help with that too. Contact us at (208) 449-3389 or email
Provide us your email address and our marketing team will contact you to answer any questions you may have on our services.